Technology evolves quickly, and website design trends are no exception. In recent years, design elements and website features that were once fresh and original may have become dull, overused, and clichéd. The last thing you want is for visitors to abandon your site because it appears outdated or ignores crucial web standards.
Today, we’ll discuss the top web design trends to look out for in 2022. This article will help you reassess your website’s design and hopefully identify essential areas to improve. Read on!
One of the most critical web design requirements in 2022 is lightning-fast load speed. For years, quick loading speeds have been significant considerations in UX and SEO, and they remain a crucial focus for websites that want to rank higher and convert well.
According to studies, more than half of customers expect a website to load within two seconds of clicking. If it takes more than three seconds for your site to load, your visitors will most likely bounce to the following website.
The performance of a company’s website has a direct influence on its bottom line. Pinterest cut perceived wait times by 40%, increasing search engine traffic and sign-ups by 15%.
Many websites today are built with a mobile version in mind. With mobile devices accounting for around 47.07% of all internet traffic, it’s reasonable to assume that you’re missing a sizable portion of your audience by not having a mobile-friendly website.
Implementing a thumb-friendly mobile web design is also crucial because most individuals who read websites on mobile do it with one hand while on the go or doing another work or activity. Putting crucial navigation options within a mobile user’s thumb’s reach on the screen can dramatically improve the user experience of your website.
Many people like dark mode because it helps them save device battery and reduces eye strain when they browse the internet before going to bed. Websites that provide this option may persuade users to stay and read articles and learn more about the product offered simply because the site is eye-friendly.
Chatbots are another feature that has been popular for a few years and will remain so in 2022. We expect chatbots to become the standard for simple customer service queries and “personal shopping” as artificial intelligence and machine learning grow more powerful.
Assume a consumer visits your website in search of mobile support. In that situation, the chatbot is aware that a free phone upgrade is available. As a result, the chatbot may inform them of the upgrade. This feature can provide an excellent experience for the consumer while reducing the expense of customer service associated with live customer service.
Conclusion
As a website owner, the trends and recommendations in this article can help you step up your design game. Fortunately, you won’t have to start from scratch to keep up. You might use them only for lackluster areas in your website, or you might hire professional web design services to do a total design overhaul.
If you’re looking for the best website design services in the US, LJordan Designs can help. We’ll provide you with design, development, and marketing solutions to help you create an impactful and memorable domain and drive your business forward. Contact us today!